For credit unions, the holiday season is a time to celebrate and an opportunity to look ahead. Now is the perfect moment to review your goals, refresh your strategies, and plan for the year to come. Whether you’re updating your budget, refining your messaging, or mapping out your marketing calendar, a well-structured plan ensures your credit union starts the new year strong and stays on track.

Through these 12 marketing tips, you’ll find data-driven insights, creative ideas, and practical tools designed to help your credit union connect with members, strengthen your brand, and achieve measurable results. Each day spotlights a key topic—from budgeting and planning to communications and flexible solutions—along with real-world tips, examples, and resources to help your marketing efforts shine all year long.

Let’s make this season of merry, bright, and results-driven marketing!